Learning with experts

Buying and Selling at AuctionTaught by Guy Vaissiere

Start anytime

Psychology is at the heart of all auction activity

  • Course suitable for all abilities

  • Literally how to bid and win at auction

  • how to assess the condition and provenance of the piece

  • How to score the best deal


Bidding at auction can sometimes appear a little daunting. On this course, expert tutor Guy Vaissiere (ex Sotheby’s, Phillips) de-mystifies some of the more complicated aspects of dealing with auction houses. Together, you will examine the different categories of fine art and antiques auctions, and what pieces you are likely to find where. You will get to know some of the terminology involved, what to expect in terms of additional charges and, critically, get useful tips on how to bid with confidence and why this can so-easily affect the outcome of a sale. Guy also examines the legal framework which underpins the whole industry. When it comes to buying and selling traditional antiques and works of art, the live auction is still very much the beating heart of the industry; however, Guy will also touch on timed, online auctions. After completing this course you will have the confidence to go out and explore the world of auctions to find unique pieces for your home.

The Curriculum

  • 1. Lesson 1

    In this first lesson you will learn about the different types of auction houses, the different types of sales that they run, and what you are likely to find in each so that you can ascertain which are most suitable for what you are looking for. You will get tips on what you should do ahead of the sale, to ensure you are going to the sale well-informed, such as how to assess the condition and provenance of the piece. Guy will then walk you through how to navigate the auction itself, he will highlight the critical information that is within the catalogue, and help you spot things that people often miss. Finally he shows you how to understand the fees involved so you know the full cost before you bid.

  • 2. Lesson 2

    In the second lesson of his course, Guy gives advice on things to be mindful of when bidding in person, in order to give you the best chance of getting the best deal. He also covers other methods of bidding if you can’t be there. He then goes on to discuss the ins and outs of selling at auction, and unpicks the somewhat-complicated charges and costs involved. Lastly Guy touches on the legal issues surrounding buying and selling at auction, and looks at some of the Conditions of Business which are common to most auctioneers.

Meet your expert tutor

Guy Vaissiere is a seasoned professional from the world of antiques and auctions. He's held senior positions at Sotheby's and Phillips auction houses, and understands the world of art and antique d...read more

Why you'll love learning here

  • Exclusive: Be coached directly by Guy Vaissiere

  • Motivating: Intimate community of students, share ideas and feedback

  • Fun: Get a new perspective with classmates from around the world

  • Inspiring: Real experts sharing their secrets

  • Convenient: Fits with real life. Study whenever and wherever you like

  • Forever: Lifetime access to videos, notes and classmates

Start whenever you like

  • Start and learn whenever
  • Interactive virtual classroom
  • Engaging video content
  • Downloadable notes
  • Learn with classmates
  • Unlimited classroom access


Develop your learning further with marked assignments and personal tuition from Guy Vaissiere.



Discover the power of group learning. International virtual classroom of no more than 20 people, benefit from shared knowledge and community study.


Our community loves us

As recommended by